Design and set up experiments in collaboration with EHQ campaign specialists using the internal experimentation tool,
Monitor all live experiments during daily stand up monitoring for any triggering issues, impact on success and guardrail metrics and make ramp/ship/end decisions accordingly. Analyze performance, including performance for Lifecycle Marketing, for in-product marketing channels. Identify levers to improve click-throughs, downstream engagement, and more.
Build self serve dashboards, Querybooks and reports.
Proactively work with engineers and PADS to report any issues and investigate any metrics drops observed in the experiment
Support any ad hoc data requests from PMM or Marketing stakeholders